Women's Wear Daily: EXCLUSIVE: Azazie Teams With Mattel for Barbie Bridal Collection Featuring Wedding Gowns, Bridesmaid Dresses and More EXCLUSIVE: Azazie Teams With Mattel for Barbie Bridal Collection Featuring Wedding Gowns, Bridesmaid Dresses and More Women's Wear Daily: Azazie’s New Barbie Bridal & Wedding Dresses Collection [PHOTOS] People: See Mattel's New Line of Barbie-Inspired Wedding Gowns Featuring Bows, Ruffles and Plenty of Pink! See Mattel's New Line of Barbie-Inspired Wedding Gowns Featuring Bows, Ruffles and Plenty of Pink! Each design is inspired by a vintage Barbie look from the iconic toy brand's celebrated, 65-year history Courtesy of Azazie Barbie is headed down the aisle!

Understanding the Context

Mattel has teamed up with bridal industry ... Azazie’s new Barbie-themed styles channel the coquette aesthetic, featuring dramatic silhouettes with feminine touches including floral appliques, hand beading, bows, ruffles and corsetry. Crafted ... TOKYO (Reuters Life!) - Barbie is having a hard time winning the hearts of Japanese children, so she's trying to charm grown-ups instead with a bridal collection full of bows, ruffles and gowns ...

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